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With 1.2 million customers and 2,500 employees, TUI Netherlands is the largest travel agency in the Netherlands. To meet and beat the competition, TUI made a strategic decision to develop and implement customer-centric communication processes. TUI wanted to improve the presentation and content of travel documents and to personalize the experience, whether it was on the Web, via email, fax or SMS. In addition, production times had to become shorter and more reliable.
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With 1.2 million customers and 2,500 employees, TUI Netherlands is the largest travel agency in the Netherlands. To meet and beat the competition, TUI made a strategic decision to develop and implement customer-centric communication processes. TUI wanted to improve the presentation and content of travel documents and to personalize the experience.
TUI now benefits from using StreamServe in a variety of ways. StreamServe automates travel document production, cutting production to a maximum of one working day. The Integration between various information systems helps tailor information for individual customers. Bar codes on travel documents are based on customer data, so the packaging line can add suitable marketing brochures. And a unique track-and-trace function enables TUI to locate travel documents via the Internet.
“StreamServe automates the document process which means that we require fewer permanent and temporary employees and save 50 percent on paper costs.” Maarten Groot Wassink, ICT application developer at TUI
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