The Nordea Group is the largest finance enterprise in the Nordics. Nordea Liv is a division within Nordea and the third-largest actor operating on Norway’s private pension market.

In general, the increasingly commoditized nature of financial services means that customers seldom hesitate to go elsewhere if they see a better deal. So products and services that help make customers more loyal are viewed as business critical, e.g., personalized correspondence providing information and offers tied directly to the needs of the customer.

In 2004, Nordea Liv decided to improve document management, which was necessary for staying competitive. A key part of the process was the transition from traditional paper-based distribution to electronic document distribution.
 
Eighty percent of the millions of documents distributed annually by Nordea Liv are now transmitted electronically. The transition from paper to electronic documents has led to huge savings in printing and postage costs.

Nordea Liv and its customers can enjoy nicely designed, homogenous documents that present a unified image of the company. StreamServe manages a wide range of file formats, and document headings are graphically aligned with the design on the web - ensuring the same layout basics, independent of format.

“What’s more, we can now include graphics that contain key data such as pie or bar charts,” says Bjerkestrand. “Our customers really appreciate this, and so do our employees, who are proud to present more attractive documents.”

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